Marketing Manager – Luxury Hotel (Port Moresby)

About the role

The Marketing Manager will lead and optimise all digital marketing, brand communications and promotional activities for a 5‑star international hotel in Port Moresby. The role focuses on driving occupancy, revenue and brand awareness across rooms, F&B, spa and leisure facilities.

Key responsibilities

• Maintain and update the hotel’s website, email platforms, social channels and online distribution portals, ensuring accurate and engaging content.
• Analyse website traffic, email engagement and booking portal performance to provide actionable insights.
• Develop and execute leisure‑focused digital marketing plans, rate offers and online package promotions.
• Manage the annual marketing budget, track ROI on digital ads, direct mail, social campaigns and print advertising.
• Ensure consistent brand messaging across all digital touchpoints, collateral, signage and online ads.
• Identify new digital channels, evaluate third‑party site performance and recommend data‑driven marketing strategies.
• Plan and supervise property photo shoots, creating shot lists that align with brand standards.
• Collaborate with regional tourism boards, media buyers, agencies and vendors to expand digital reach.

Required profile

• High school diploma or GED with at least 2 years of experience in sales, digital marketing or a related field, OR a 2‑year Associate Degree in Marketing, Business Administration, Hospitality Management or a related discipline.
• Strong background in digital marketing operations, including website management, email campaign tracking, performance analytics and social media execution.
• Proven ability to design and launch digital leisure marketing plans, targeted rate offers and guest loyalty communications.
• Analytical mindset with experience evaluating market data, campaign performance and ROI.

Required skills

• Website management
• Email campaign tracking
• Performance analytics
• Social media execution
• Digital media planning
• Content creation
• Photo shoot coordination